Three million Brits* will spend Valentine’s Day 2023 curled up in front of a romantic comedy movie with their dog.
And it’s not just this romantic season that sees pooch parents watch a film with their four-legged companions; the average UK dog owner views five movies a week while snuggled up with their pet.
In total, according to new data from Butcher’s Nourishing Food for Dogs, a third of Britons will be watching a romantic comedy at home this year to save money on expensive date nights during the Cost-of-Living crisis.
In honour of the nation’s passion for ‘love conquers all’ movies, the dog food brand has teamed up with TV star Pete Wicks and his French bulldog, Eric, to create a hilarious set of rom com recreations.
The reality hunk and his handsome pooch donned costumes and showcased the unique bond a pet and their owner have by recreating iconic movie moments such as the spaghetti sharing from The Lady and the Tramp, a Bridgerton croquet game and the final scene from An Officer and a Gentleman.
Butcher’s Nourishing Food for Dogs’ research also found that, such is the UK’s love of rom coms, 13 per cent of the nation will watch as many as five examples this Valentine’s Day.
This statistic was the starting point for Pete and Eric’s hilarious shoot, which coincides with the launch of Butcher’s new Healthy Heart range. The recipes for this new product line are vet recommended and carefully created by the brand’s nutritionist. Each Healthy Heart recipe has the right amount of naturally active ingredients to support a healthy heart and help dogs thrive.
Commenting on the campaign, Pete Wicks, said: “This shoot has to be one of the most random but fun ones I’ve ever done. I never thought I’d be cuddling up with Eric recreating a scene from Lady and the Tramp but here we are. In all seriousness though, it’s been great working with Butcher’s Nourishing Food for Dogs.
“They’ve also launched an exclusive competition. Simply share a snap or video of yourself enjoying a meal with your dog on social media, tagging @butchersdogfood and using the hashtag #foodislove to enter and for your chance to win £1K cash, a year’s supply of Butcher’s Nourishing Food For Dogs Healthy Heart recipes and a personalised dog food bowl.
“10 runners up will bag themselves a six-month supply of Healthy Heart product for their dog and a personalised dog food bowl each.”
