Make 2nds Count, a leading charity dedicated to supporting individuals living with secondary breast cancer and their families, successfully orchestrated its “Shine A Light” campaign on Friday (October 13, 2023) for Secondary Breast Cancer Awareness Day.
This initiative saw over 50 prominent landmarks across Essex and the UK light up in the brand colours of Make 2nds Count, symbolising hope, resilience, and unity for those affected by secondary breast cancer, including Harlow Civic Centre.
This year’s “Shine A Light” campaign gained significant momentum, drawing attention to the often-overlooked struggles faced by individuals living with secondary breast cancer. The initiative is part of Make 2nds Count’s ongoing efforts to raise awareness, advocate for crucial research, and provide much-needed support for this underrepresented community.
TV Presenter and Make 2nds Count’s charity ambassador Carol McGiffin emphasised the critical importance of the campaign, “Secondary breast cancer is sadly much more common than people think, and it often gets overlooked in October as there are so many campaigns running which focus on primary cancer.
“It’s really important that we work together to continue to raise awareness and funding to support research and education into secondaries and the Shine a Light campaign run by Make 2nds Count is a great initiative which has gained so much traction. They are physically shining a light on Secondary Breast Cancer across the UK.”
Emma Hall, Head of Operations for Make 2nds Count said: “This is a wonderful opportunity to enhance our visibility and to promote the services we provide which we know are so greatly appreciated by patients and their families. Seeing so many venues across the UK supporting us with this campaign and shining brightly in our brand colours is so inspiring.
“All too often the secondary breast cancer message can be overshadowed but this campaign puts it in the limelight and gives it a prominence which demonstrates that help, education and support are out there through our networks.”
