100% Optical looks forward to 10th anniversary show

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100% Optical has announced that registration for its biggest show yet, taking place from 24th to 26th February 2024, will be live in September as it prepares to celebrate 10 fantastic years as the primary event for optometrists in the UK.

Kickstarting its 2024 exhibition plans, the show’s organisers have recently announced that 100% Ophthalmology will make its debut at the ExCeL in London as a co-located event during the 10th edition of 100% Optical.

100% Ophthalmology will offer visitors a number of opportunities to network and connect with other parts of the optical community. The event will be free for ophthalmic surgeons and their wider teams to attend, with a tailored education programme in store. In addition, the exhibition will feature the latest equipment and instruments from the likes of Zeiss, Heidelberg Instruments, Sense Medical | Canon, TopCon and many more.

Featuring over 200 exhibitors including Nikon, Virtual Care, Strucktur Eyewear, Cylite Optics, Vision, TopCon, Inspecs and more, over 10,000 optical professionals and eyewear enthusiasts from around the globe will gather for the biggest three-day celebration marking a decade of the show.

This year, Specsavers, Coopervision, Johnson & Johnson, Haag-Streit UK, Carl Zeiss, Spa Medica, Olleyes and Nikon are on board as sponsors and as always, 100% Optical is backed by the industry’s leading organisations AOP, ABDO, OSA and AIO.

Visitors can expect features including:

Main Stage – featuring a world class CPD programme curated by the AOP
Future Practice Hub
– dedicated to diagnostics, dispensing and clinical skills
Dispensing Workshop
– a space for visitors to experience making and fitting frames first-hand
100% The Studio – a dedicated area sponsored by Nikon to showcase a collection of the most inspirational worldwide brands featuring both independent and luxury eyewear

Optical academy – sponsored by SpaMedica, provides CPD accredited education targeted at the wider practice, from Optical Assistants to Practise Managers

Live Catwalk shows – over the three days, this fashion orientated space will showcase the latest trends set by exhibitors and their brands

Keep your eyes peeled for updates on the 2024 Love Eyewear Awards as next year they will feature new categories as well as new industry judges. Entries for the highly-anticipated awards that celebrate and recognise eyewear designers, manufacturers and retailers open on 11th September, and close Monday 4th December. The nominees will be announced on Monday 22nd January 2024 and the awards ceremony will be held on the last day of the show on the Catwalk.
Nathan Garnett, 100% Optical show director, said: “We have learnt so much about the optical industry over the last ten years and cannot wait to honour the hard work, innovation and creativity this industry has to offer and bring even more opportunities for both visitors and exhibitors to educate, inspire and network during our 2024 show.
“As we’ll be celebrating a decade since our first 100% Optical event, this one is a special one for us and will be bigger and better than ever before. Our efforts with Ophthalmology specialists to join forces and work collaboratively with Optometrists, Dispensing Optometrists and the wider optical industry will give visitors another important reason to attend and come along and celebrate with us.
“We’ve always wanted 100% Optical to be a beacon of inspiration, recognition and innovation for the world of optics and eyewear, and our anniversary exhibition plans to shine a light on all of these areas and more.”
For more information about 100% Opticalvisit, www.100percentoptical.com

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