Pick up your controller and help good causes raise money by taking part in the very first World Gaming Day, on Saturday 22 October 2022. Headline charity, Leukaemia Care and the online fundraising platform GivePenny, along with 20 other charities, are asking supporters to raise vital funds by getting together to play games. Gamers of all ages can sign up for what is anticipated to be the country’s biggest gaming for good fundraising campaign. Leukaemia Care and their fellow charities are inviting gamers to hold social gaming events around the country to raise money to support their favourite cause.
This gaming for good initiative is the first time several charities have come together to create a national moment for a campaign. Level one partners include the Stroke Association, Epilepsy Society, Action for Children, Fareshare, Water Aid, Street Child, along with many other charities coming on board.
Nicole Scully, Director of Communications and Fundraising for Leukaemia Care, said: “We are delighted that over 20 charities have come together to harness the power of gaming. There has never been a better time to get friends together doing something we all love to do, so I can’t wait to see the gaming day parties happening on 22 October.”
World Gaming Day will harness the technology of online fundraising to make donations and has added options for Playlist Fundraising thanks to GivePenny’s integration with Spotify. This enables fundraisers to raise even more money by supporters adding tracks to their gaming day playlist in exchange for a charity donation.
Lee Clark, CEO at GivePenny, said: “Without a doubt, the charity sector is stronger together and World Gaming Day has been built with everyone in mind. The popularity of gaming and its potential for charities is huge. By giving charities a tailor-made fundraising package, we are helping even the smallest charity to tap into that potential and engage more supporters in ways that they might never have been able to do before. We’ve created World Gaming Day as this generation’s charity coffee morning so people can have fun and raise lots of money for many different good causes in the process.”
Want to find out more about World Gaming Day or want to sign up to host your very own event? Simply go to worldgamingday.org
