DECATHLON UK is launching an exclusive sports bra and leggings to celebrate the joy that sports and fitness brings, in collaboration with Laura Crane.
The Team GB Olympic Ambassador for surfing has worked with Decathlon, the world’s leading sporting retailer, to design a comfortable fitness outfit that energises and encourages freedom of movement.
Inspired by Laura and Decathlon’s shared belief that staying active is a fantastic way to aid and improve mental health, the products aim to encourage people of all fitness levels to get moving and experience the joy of exercise.
When speaking about the importance of fitness and the beliefs underpinning the collaboration, Laura said “sport is so much more for me than exercise – it’s the way that I keep my mental health in check, meet friends, and it’s my biggest passion.”
The vibrant, breathable outfit includes a stylish sports bra and sculpting leggings that will elevate any work out. Taking inspiration from the energy and movement of waves, each outfit within the collection boasts a unique oceanic pattern.
Designed with versatility and accessibility in mind, the collection’s fabric and cut makes the pieces suitable to wear for a range of activities, from weightlifting to SUP yoga.
The former professional surfer hopes to encourage other people to take time for their wellbeing through participating in sport and physical activity, as she explained “exercise has changed my life in so many ways, but mostly it’s been there for my mental health.”
Exclusively at Decathlon UK, the collection will be available to purchase both in-store and online from Monday 4th October.
Nicola Barnabo, Fitness Commercial Leader at Decathlon UK comments: “At Decathlon, we believe a partnership should be formed through shared values. Not only is Laura an active sportswoman and prevalent voice in the surfing community, but her work on mental health and understanding of the importance of fitness for our wellbeing makes her a perfect match for Decathlon.
“We’ve worked with Laura to capture her bright personality and have designed a stylish collection for women who want to prioritise their fitness and mental health at the same time. We are thrilled to be launching this outfit and can’t wait for people to try the products themselves – we hope that everyone wearing the collection can feel amazing physically and mentally too.”
