Nick Ede and the Style For Stroke Foundation have this week announced the launch of the 2021 campaign to raise awareness about the often overlooked impacts of a stroke and drive fundraising for Interact Stroke, The Stroke Association and The Billie Elizabeth Wood Trust.
With a growing number of stroke sufferers under 40, Style For Stroke seeks to highlight, educate, and influence people to make healthier lifestyle choices and lower their risk of stroke, identifying fashion as a relatable route to reach this uninformed younger audience.
Designing the sixth collection is Burberry’s Simon Anthony Ford who has also helmed design roles at Orla Kiely, Hobbs, and Radley. The well considered gender neutral designs artistically depict the the signs of a stroke and the race against time once symptoms take effect – creatively capturing the significant reminder to act fast! This collection is also consciously made with sustainability in mind, having teamed with ethical manufacturers Hit+Run to produce each garment to order, meaning less waste.
Founder of Style for Stroke, Nick Ede says: “I am so excited to be launching this year’s campaign featuring this empowering collection, designed to connect and encourage people to take note of the symptoms and the often devastating impacts of a stroke. Style For Stroke has always been about being inclusive, cool and compassionate with an edge, and I think the new design really speaks for itself.”
A minimum of 25% of the retail price from the sale of each T-shirt will go to the Style For Stroke Foundation. This limited edition collection is available in small , medium and large and launches on the 10th May, priced at £20 per tee. Customers who purchase the full collection of three will receive a limited edition extra tee. Available to purchase here https://hitandrun.ltd/collections/style-for-stroke