easy life have today launched the incredible video for ‘a message to myself’ – the powerful opening track to their much-anticipated debut album ‘life’s a beach’, which will be released on Island Records on June 4th and is available to pre-order now.
With one format already sold out it’s being called “the quickest selling album of the year” (Recordstore), easy life have also unveiled details today of their UK and European headline tour for 2021/2022: this includes a huge homecoming date at Leicester’s Morningside Arena on November 5th, and the band’s biggest London show yet at O2 Brixton Academy on November 16th.
Pre-sale begins on Wednesday 7th April and general sale is on Friday 9th April at 10am via Eventim.co.uk / Seetickets.com / Tickemaster.co.uk / www.gigsandtours.com
The world of ‘life’s a beach’ is explored further today with the stunning video to ‘a message to myself’, which was directed by Andy Baker (known for his work on ‘Rick & Morty’, Adult Swim, and with artists such as Anderson .Paak) and produced by BEKON (Kendrick Lamar). “Murray shared ‘a message to myself’ whilst we were taking a break from other work,” says Andy, introducing the collaboration. “I already had a rough film idea which likened the feeling of burnout to experiencing the world with my head in a fishbowl, and it instantly felt like the two could work together as a music video. The track takes you on such an amazing emotional rollercoaster, I wanted the animation to match this and the positive feeling it leaves you with. We also wanted the film to talk about mental health in more open and realistic ways, as it was something I had been struggling with doing at the time. I hope this film can help, even in a tiny way, to remove some of the public stigma surrounding discussing mental health and to echo the sentiment of the song by sending a positive message of support to anyone who needs it right now.”
On ‘a message to myself’ – and their debut album to follow – easy life step into their role as the UK’s definitive young band. Over the last few years, the group have paved their own way via a catalogue bursting with introspective, escapist, outsider-anthems. Their effortlessly accomplished mixtapes – ‘creature habits’, ‘spaceships’, and ‘junk food’ (which featured their only duet to date, Arlo Parks) – have led the rascal band of brothers to ‘life’s a beach’: a title that makes total sense, argues Murray, when you’re “from slap bang in the middle of the country, geographically as far from the nearest seaside as possible.” The beach of ‘life’s a beach’ is not, then, a Caribbean hideaway. It’s Margate and Morecombe, the postcard imagery of Martin Parr, the swimming pool of Sexy Beast. Observational, universal and deeply personal, this rounded study of forgotten Britain is the record easy life have spent their young lives working towards. The fact they’re set to release their debut album as the UK enjoys – hopefully – a safe return to the beach seems oddly fitting amidst their unpredictable rise to date.
‘life’s a beach’ will feature easy life’s next official single (more of which soon), standout singles ‘nightmares’ and ‘daydreams’, plus more future-classics from the Leicester five-piece; who have already charted in the top 10 (on the ‘Junk Food’ mixtape), won ‘Best New British Act’ at the 2020 NME Awards, and amassed a huge live audience around the world with their unique brand of optimism. A band formed right down to the name itself as an escape (wherever you’re from, or from your inner demons), here is a record – summarises frontman Murray – “that wishes it was anywhere else but here, yet at the same time fixates on a dreary middle England existence.” There may be more rain on the way, but ‘life’s a beach’ is easy life’s absolute moment in the sun.
UK + European Headline Tour
01.11.2021 || Bristol || O2 Academy
02.11.2021 || Birmingham || O2 Institute
05.112021 || Leicester || Morningside Arena
06.11.2021 || Manchester || Albert Hall
07.11.2021 || Leeds || O2 Academy
09.11.2021 || Glasgow || Barrowland Ballroom
11.11.2021 || Newcastle || O2 Academy
12.11.2021 || Sheffield || The Foundry
14.11.2021 || Portsmouth || The Wedgewood Rooms (Matinee)
14.11.2021 || Portsmouth || The Wedgewood Rooms
15.11.2021 || Brighton || Dome
16.11.2021 || London || O2 Brixton Academy
21.11.2021 || Belfast || Limelight
22.11.2021 || Dublin || Olympia Theatre
16.03.2022 || Luxembourg || Den Atelier
18.03.2022 || Paris || La Trabendo
19.03.2022 || Cologne || Kantine
21.03.2022 || Zurich || Dynamo
22.03.2022 || Vienna || Grelle Forelle
24.03.2022 || Prague || Meetfactory
25.03.2022 || Warsaw || Praga Centrum
26.03.2022 || Berlin || Columbia Theater
28.03.2022 || Copenhagen || Lille Vega
29.03.2022 || Stockholm || Obaren
30.03.2022 || Oslo || Krosset
01.04.2022 || Hamburg || Gruenspan
02.04.2022 || Amsterdam || Melkweg MAX
03.04.2022 || Antwerp || Trix