Leading Essex-based PR and marketing agency, Big Wave PR, has launched a new business-to-business (B2B) division. The agency, which was set-up in 2007, has become renowned for its award-winning campaigns in the consumer and lifestyle sector, but has decided to officially expand its services to the B2B sector too.
Hilary Collins, Founder and Managing Director, Big Wave PR says: “This is a strategic development for Big Wave PR. We’ve always supported our consumer facing brands with their B2B trade media relations, award applications, social media and trade events etc, so this is a natural progression for us.”
She continued: “We’ve also noticed a growth in demand for B2B PR during the pandemic and we’re keen to meet that need. To date we’ve supported a wide range of big brands and SMEs with their B2B PR and marketing from national giants, such as Carlsberg and Papa John’s Pizza to regional businesses such as VIP Security and staff survey provider, The Survey Initiative.”
The company will be offering a full range of B2B PR and marketing services, including: media relations, copywriting, event management, award applications, content management, social media, brand audits, websites and sales development. The launch is being supported by a digital advertising campaign across Essex.
