London’s fragrance experts since 1973, Molton Brown, are expanding their store portfolio signing up with intu to open a 64.3 sqm boutique at intu Lakeside this October.
Taking prime space near aspirational brands including Jack Wills, MAC and Calvin Klein, they will be bringing their iconic fragrance collection for customers to enjoy. Molton Brown will be offering indulgent in store services such as pampering hand and arm massages, as well as bespoke gifting.
Howard Oldstein, regional centre director at intu Lakeside said, ““Located just 30 minutes outside London, intu Lakeside is a prime destination for luxury retailers like Molton Brown who have realised the potential to attract a high proportion of female and affluent customers across the region. The opening of the boutique strengthens the great retail mix at intu Lakeside which provides a place for customers to shop, dine and play as part of their visit.”
To celebrate their opening, on Saturday 6 and Sunday 7 October, Molton Brown will be hosting a pop-up flower cart, offering customers fragrance profiling to find their favourite scent and will receive a complimentary posey of hand crafted flowers. On Saturday 6 October, shoppers will be treated to complimentary refreshments and calligraphy between 12pm and 4pm; as well as receiving an exclusive body wash set with purchases over £60.
