Launch of Sonality – a new clothing brand that allows you to customise what you wear and show the world your individuality

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LAUNCHING THIS MONTH: Sonality is a new clothing brand that allows you to customise your clothes to suit your individual personality.

Personalisation is a growing trend, with stores like Selfridges, John Lewis and M&S all offering personalisation options for a variety of gifts, jewellery, art, cakes and other foods. Sonality is bringing personalisation to the fashion market, with a range of fashion orientated clothing with customisation options. Many people have opted to purchase the best heat press machine and create personalised clothing of their own, however, Sonality is now giving people the option to have it created for them instead.

Sonality was born to enable everyone to express their unique self by opening the door to individual creativity, giving you the freedom, confidence and belief to style your own personalised premium quality clothing. Just the way you want it.

Big brands and mass-produced clothing have made it harder for us to express our individuality through our clothes. For many people, heading out in clothes that are the same as everyone else’s isn’t what they want, but short of making your own, there are few alternatives. This is where Sonality fits in.

You choose from a range of high quality, fashion orientated items including T-shirts, hoodies and sweatshirts for men and women, and then you add your own personal touch, styling them precisely to your individual taste. The colours, the images, the text and printing type (for example, digital, foil or velvet) can all be customised, so you get exactly what you want.

If you’re feeling stuck for inspiration Sonality has a range of images and ideas to get your creative juices flowing. And if you need any help – just email the design team and they can offer advice, ideas and suggestions to help you get the perfect look.

There is no need for compromise; you simply create amazing garments that are unique to you – as often as you want. With Sonality, the customer becomes the designer.

All Sonality’s garments are high quality and made from certified organic cotton which means not only are they soft and comfy but also kind to the environment. Sonality only works with suppliers with appropriate certifications, who pay a fair wage and provide excellent working conditions.

At its core, Sonality believes that everyone is unique – and that’s what makes life interesting. Sonality’s vision is a world where, not only do we respect and tolerate each other’s differences, we actually celebrate them – and truly support innovation, flair and creativity.

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